2023 ‘See You Out Here’ campaign strategy expands to year-round brand experience
The campaign, which delivered more than 3.6 billion impressions, invites the next generation to the boating lifestyle and retains current boaters. Learn More
Boating & Fishing are a Leading Economic Driver
The 2022 BEA data showed that outdoor recreation contributed more than $1 trillion to the U.S. economy, with boating and fishing remaining a top contributor to the outdoor economy. Learn More
Discover Boating Boat & Sport Shows Debut New Marketing
Find essential marketing assets to help stakeholders promote their presence at Discover Boating shows. Learn More
2023 Year in Review
NMMA’s key accomplishments to strengthen and grow the recreational boating industry in 2023. Learn More
Discover Boating®, Progressive Insurance® Launch Safe Boating Video Series
The five-part video series covers important safety tips and topics all boaters need to know for a worry-free day on the water. Learn More
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Industry experts highlight the latest drop-in fuel technologies for recreational boats at the Discover Boating® Miami International Boat Show®