Leverage Discover Boating Resources to Engage Customers
Today the largest percentage of boat owners comes from the oldest age group and smallest population segment in the U.S. Now is the time for marine businesses to attract the next generation of boat buyers to expand the market for boating. Discover Boating offers a variety of relevant resources to engage new audiences including buying guides, destination features, safety tips and more.
Sharing these materials, which are readily available, is one way to connect with new and potential customers—while positioning your business as a trusted source of boating knowledge. Discover Boating’s latest articles are tailored to help boaters navigate their purchasing decisions and plan memorable on-the-water experiences, including recommendations for Affordable Jet Boats and The Top 10 Spring Break Destinations for Families.
Looking ahead, Discover Boating is highlighting essential safety tips in March, offering key advice for boaters returning to the water—whether on their own vessel or a rental. Other recent articles include:
- The Top 10 Accessories for Your Boat Dog
- What Do I Need on My Sailboat? 35 Items Every Sailor Needs
- Rhode Island Boating Guide: 10 Must Visit Destinations
- What is a Keel on a Boat? Purpose and Benefits Explained
- Night Fishing Tips: The Top Tips and Gear for First Timers
To engage new and existing boaters, businesses are encouraged to share this content through their own social and email channels. By leveraging Discover Boating’s expert resources, you can strengthen customer relationships and drive interest from new audiences this season.